Revenue Revolutionaries

Game-changing revenue management consultancy for hospitality, serviced apartments & apart-hotels

From Myth to Math

Our core competency is revenue performance management

Who would you choose to do your taxes? An accountant, right? So why would you trust your revenue strategy to anyone other than a specialist?

At Fat Pockets, we deliver a remarkable transition from myth to math through applied mathematics. We combine deep industry expertise with data-driven strategies to maximise your property's revenue potential.

Whether you're a boutique hotel, a serviced apartment operator, or an apart-hotel group, we provide the specialist revenue management knowledge that transforms your bottom line.

15+ Years Experience
100% Revenue Focused
24/7 Market Monitoring

In Football, the KPI is GOALS

In Sprinting, the KPI is TIME

For Accommodation, the KPI is RevPAR

Fat Pockets

At Fat Pockets, the KPI is TRevPAR

RevPAR only tells you about rooms. TRevPAR (Total Revenue Per Available Room) captures the full picture: rooms, F&B, spa, meetings, and every revenue stream across your property. That's what drives profitability.

What We Deliver

Revenue management consultancy and training that makes the complex simple

Pricing Strategy

We tackle the important bits of pricing in today's complicated marketplace. We guide you in setting, communicating, and managing the price — making it simple to understand, quick to change, and RATIONAL.

Demand Forecasting

There's often a lot of mystery surrounding forecasts — there shouldn't be! We demystify demand patterns and build accurate forecasting models that drive confident decision-making.

Segmentation & Pacing

Understanding your business mix is critical. We analyse segmentation and pacing data to optimise your channel strategy and maximise revenue from every source.

Revenue Dashboards

Daily, weekly, and monthly reporting tailored to your needs. Our custom dashboards monitor demand, average rates, and RevPAR performance in real-time.

RM Training

Upskill your team with our comprehensive revenue management training programmes. From fundamentals to advanced yield tactics, we build capability at every level.

Tech Stack Advisory

Expert guidance on PMS, channel managers, GDS systems, Revenue Management Systems and Business Intelligence Software — we know the pros and cons of every platform.

What Sets Us Apart

We don't just advise — we embed, deliver, and transform

01

Open Pricing Strategies

Our yield tactics and approach to room type availability adopt cutting-edge open pricing strategies that maximise revenue across all room categories.

02

Channel Management Mastery

Exhaustive knowledge of distribution channels and the real pros and cons of every hotel partnership — OTAs, direct booking, GDS, and beyond.

03

Data-Driven Decisions

We monitor and analyse demand forecasting, segmentation, pacing, average rates, and build comprehensive demand calendars that keep you ahead.

04

Simple & Rational

We make revenue management simple to understand, quick to manage, and above all — rational. No black boxes, no mystery, just clear strategy.

Bespoke Dashboards & Reports

Custom-built RMS dashboards and reporting tools tailored to your property

RMS Dashboard Menu

RMS Dashboards

Custom revenue management dashboards with live KPIs, pricing grids, and performance tracking.

Weekly Market Segment Report

Market Segmentation

Detailed weekly market segment analysis with pace, pickup, and channel-level breakdowns.

Daily RM Report

Daily RM Reports

Daily revenue management reports covering rate recommendations, occupancy tracking, and pickup analysis.

SPIT YOY Comparison Report

SPIT Reports

Strategic pricing & inventory tracking with year-on-year comparisons by segment and channel.

Forecast Budget and LY Analysis

Forecast & Budget Analysis

Forecast vs. budget vs. last year analysis with variance tracking and forward-looking projections.

No new software to buy. We work with systems you already use — Excel, your PMS, your RMS.
No black-box algorithms. Everything we build is transparent, logical, and fully explained.
Bespoke to every client. Dashboards and reports built from your raw data and BI tools, tailored to your property.

Ready to Revolutionise Your Revenue?

Talk To Us

Let's have a conversation about how we can transform your property's revenue performance.

Our Team

Passionate professionals dedicated to your revenue success

Luther Joshua

Luther Joshua

Operations Manager & Data Entry Specialist

Luther ensures seamless delivery of all consultancy projects, managing timelines, client communications, and operational logistics while also handling critical data processing that underpins our analytics.

Nina Johannessen

Nina Johannessen

Data Entry Specialist

Nina provides additional data processing support, ensuring meticulous accuracy and efficiency in managing the numbers that drive our insights.

Clients Past & Present

Trusted by hotels, serviced apartments and apart-hotels

Grange Hotels, UK
The Oaksmere, UK
Corte Realdi, IT
Cwrt Bleddyn Hotel, UK
Nant Ddu Lodge & Spa, UK
Carnbeg Hotel, IE
Leixlip Manor Hotel, IE
Plummer House, UK
Port Palace, MC
The Comet Hotel, UK
Ramada Finchley, UK
B&B Hotels Heathrow, UK
CitiHome Gibraltar, GI
Hotel VillaFranca, IT
Be Free Serviced Apartments, ES
Lester Hotels, UK

What Our Clients Say

Real results, real relationships

"Fat Pockets transformed our revenue strategy within the first month. Our RevPAR increased by 18% year-on-year and the forecasting accuracy has been a game-changer for our planning meetings. Lisa and the team don't just advise — they embed themselves in your business."

General Manager Boutique Hotel, London

"As a serviced apartment operator, we struggled to find anyone who truly understood our business model. Fat Pockets built a pricing strategy that balanced our short-stay and extended-stay inventory perfectly. The results spoke for themselves — a 22% uplift in total revenue."

Operations Director Serviced Apartments, Manchester

"The training Lisa delivered to our team was outstanding. Our front desk now understands rate integrity, and our GM has the dashboards and data to make confident pricing decisions. We finally have a revenue culture, not just a revenue manager."

Owner Spa Resort, Wales

Simple, Transparent Pricing

Flexible engagement models that deliver clear ROI

Essentials

For boutique hotels and smaller properties (1–50 rooms stock)

1–25 rooms £275–£330/mo
26–50 rooms £360–£470/mo
  • Revenue Management Support Services
  • Pricing strategy & demand forecasting
  • Segmentation & pacing analysis
  • Monthly performance reporting

Enterprise

For large hotels, portfolios and apart-hotel groups (121+ rooms stock)

121–200 rooms £995–£1,570/mo
201–300 rooms £1,600–£2,120/mo
Portfolio 5+ assets Bulk discount/mo
  • Everything in Growth, plus:
  • Full RM training programmes
  • Tech stack advisory & implementation
  • Dedicated revenue strategist

Our fees scale with your property size and scope, and typically pay for themselves within the first month through improved rate management and reduced revenue leakage. All fees exclude VAT. No long-term lock-in contracts. Rate Management Service available as an add-on supplement. Bulk discount applies to hotel portfolios of more than 5 properties/assets.

Frequently Asked Questions

Common questions about revenue management consultancy

Revenue management is the strategic practice of selling the right room, to the right guest, at the right price, through the right channel, at the right time. It combines data analysis, market intelligence, and pricing strategy to maximise your property's RevPAR (Revenue Per Available Room). Without a dedicated RM strategy, hotels typically leave 10-20% of potential revenue on the table through suboptimal pricing, poor channel management, and missed demand opportunities.
RevPAR (Revenue Per Available Room) is calculated by multiplying your Average Room Rate (ARR) by your Occupancy percentage, or by dividing total room revenue by total available rooms. It's the gold standard KPI because it captures both pricing power and demand performance in a single metric. Unlike occupancy alone (which can be inflated by discounting) or ADR alone (which ignores unsold rooms), RevPAR gives you the true picture of how effectively you're monetising your inventory.
Serviced apartments and apart-hotels face unique RM challenges compared to traditional hotels. Length of stay varies dramatically (from 1 night to 12+ months), creating complex displacement calculations. You're balancing short-stay transient demand against longer corporate bookings with different rate structures. Channel mix is different too, with platforms like Booking.com, Airbnb, and specialist corporate housing agencies all in play. We specialise in building RM strategies specifically for this sector, including optimal length-of-stay pricing, extended-stay rate structures, and mixed-use inventory management.
An outsourced RM consultant provides the same strategic oversight as an in-house Revenue Manager but at a fraction of the cost. Day-to-day, this includes: monitoring market demand and competitive pricing, adjusting your rates and availability across all channels, building and maintaining demand forecasts, analysing segmentation and booking pace, producing weekly and monthly performance reports, and advising on distribution strategy. We essentially become your dedicated revenue strategist, fully embedded in your business without the overhead of a full-time hire.
Open pricing moves away from the traditional BAR (Best Available Rate) model where all room types and channels move in lockstep. Instead, each room type, channel, and segment can be priced independently based on its own demand patterns. For example, your Superior rooms might command a larger premium on weekends, or your direct channel might warrant a different rate strategy than OTAs. Open pricing allows you to capture more revenue by pricing each combination optimally rather than applying blanket rate increases or decreases.
Our fees are structured to deliver clear ROI. We offer flexible engagement models including monthly retainers, project-based fees, and performance-linked arrangements. The cost depends on your property size, complexity, and the scope of services required. For most independent hotels and serviced apartment operators, professional RM consultancy typically pays for itself within the first month through improved rate management and reduced revenue leakage. Contact us for a tailored quote.
We're system-agnostic and work with all major hospitality technology platforms. This includes Property Management Systems (Opera, Mews, Cloudbeds, RMS), Channel Managers (SiteMinder, D-EDGE), Revenue Management Systems (IDeaS, Duetto, Atomize), and Business Intelligence tools (OTA Insight, STR, TravelClick). We can also advise on the best tech stack for your property and help with implementation and optimisation of your existing systems.
Yes, training is a core part of what we offer. We provide bespoke RM training programmes for all levels, from front desk teams who need to understand rate integrity and upselling, to GMs and owners who need strategic oversight of revenue performance. Our training covers pricing fundamentals, demand forecasting, segmentation analysis, competitive benchmarking, and system-specific training. We believe in building capability within your team, not creating dependency.
We measure success through clear, data-driven KPIs: RevPAR growth vs. budget and prior year, RevPAR Index (RGI) performance against your competitive set, ADR growth, occupancy optimisation, revenue per channel efficiency, forecast accuracy, and total revenue performance. We provide transparent reporting so you can see exactly how your revenue strategy is performing and where the opportunities lie.
Absolutely. In fact, small independent hotels often have the most to gain from professional RM because they typically lack in-house expertise. A 30-room boutique hotel can see dramatic RevPAR improvements through better pricing discipline, smarter distribution, and data-driven decision-making. Our outsourced model is specifically designed to make specialist RM accessible and affordable for independent operators who would never justify a full-time Revenue Manager.

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Revenue Insights

Expert perspectives on revenue management in hospitality

July 2026 8 min read

The Rise of Total Revenue Management in Hospitality

Why hotels must move beyond room revenue and embrace a holistic approach to maximising every revenue stream across the property.

Read More
June 2026 6 min read

AI and Revenue Management: Hype vs Reality

Cutting through the noise to understand where artificial intelligence genuinely adds value to hotel revenue strategy and where human expertise remains essential.

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May 2026 7 min read

Revenue Management for Serviced Apartments & Apart-Hotels

Why the serviced apartment sector needs specialist RM strategies that go beyond traditional hotel approaches, and how to get it right.

Read More

Talk To Us

Ready to start your revenue revolution? Get in touch.

Location

United Kingdom